@article{oai:onomichi-u.repo.nii.ac.jp:00001224,
 author = {小川, 長},
 issue = {2},
 journal = {経済情報論集},
 month = {Dec},
 note = {application/pdf},
 pages = {111--151},
 title = {清涼飲料市場にみるコモディティ化とマーケティング戦略},
 volume = {11},
 year = {2011},
 yomi = {オガワ, オサム}
}